Zak Shellhammer teaches you to focus your marketing energy, enhance your vibration and connect with your audeience.
Download the Ideal Candidate Avatar (ICA)
Attract your ideal client like a magnet! You know your niche, now let’s identify your perfect client. This quick worksheet helps identify the audience you WANT to be talking to when you record videos, do speeches, and advertise your business.
Join 1,000+ Business Owners who have mastered their business planning.
Is every video awkward and overwhelming?
Many entrepreneurs think they're speaking to the entire planet when they do a stage speech, record a YouTube video,
or make a social media post. That may be true, but that's not how this works! You need to find your ICA.
Focus Your Message
When you discover your ICA, you discover your true audience. Aside from a fun exercise, the ICA worksheet is a way to figure out WHO you're talking to and therefore HOW you're talking to them.
Reduce Your Anxiety
When you imagine speaking to one person, it changes things. When you imagine speaking to someone you love, it changes everything! Reduce anxiety, hone your message, and learn how to attract your tribe.
Enhance Your Vibration
It's not about shutting out clients. We know our businesses are open to EVERYBODY! The ICA teaches us how to align our vibration with our message and attract the audience you are most comfortable working with.
TESTIMONIAL
What Zak's Clients Say About Him
Hear how Zak's 1:1 tailored business and life coaching has helped clients achieve consistent,
profitable results and transform their business strategies.
Ann Marie P.
Graphic Designer & Consultant
"Zak Shellhammer is an outstanding performance marketing coach whose enthusiasm and expertise leave a lasting impact. His ability to highlight new perspectives and break down complex strategies makes even the most challenging goals feel achievable. He helped me gain focus for my business and I am thankful for his time and patience. If you're looking for a marketing coach who combines experience, enthusiasm, and an unwavering commitment to growth, I highly recommend Zak. His guidance has been invaluable."
Kristine M.
Dynamic Community Leader
& REALTOR®
"Zak doesn’t believe in one-size-fits-all solutions-he takes the time to understand each individual’s strengths and goals, crafting a tailored approach that leads to measurable success. What truly sets Zak apart is his willingness to collaborate, lead with openness, and the commitment to empower others. If you’re looking for a coach who can transform the way you approach branding, marketing, and performance in real estate, I highly recommend Zak."
Mark K.
Application Specialist
"Zak has been an incredible resource in helping me refine my LinkedIn presence. He not only guided me through updating my profile, but is teaching me the nuances of posting in a way that will highlight my strengths. His coaching style is clear, encouraging, practical and fun! We laughed a lot! Mostly at me! I highly recommend Zak to anyone looking to sharpen their professional brand."
TAKE CONTROL OF YOUR MARKETING MESSAGE
GET THE ICA AND GAIN INSIGHT
Download Zak's worksheet and help visualize who you're speaking to with every appearance.
DISCOVER THE DIFFERENCE
Zak Shellhammer Consulting & Marketing
Every great business starts with a great plan, but lasting success comes from staying connected to your purpose. Through Shellhammer Consulting & Marketing, I help entrepreneurs, teams, and creative leaders find clarity, strengthen their message, and move with confidence. Let’s dig deep, build smart, and grow something that feels true to you.
DISCOVER THE DIFFERENCE
Unlock the Power of Consistent Trading Results
Say goodbye to uncertainty and inconsistent profits. With our proven, data-driven strategies, we’ll help you trade with confidence, efficiency, and success.
Trading without a structured plan
Implement proven, data-driven strategies for consistent profits
Trading based on emotions
Make decisions through emotional discipline and calculated analysis
Losing trades from poor risk management
Use a solid risk management strategy to
protect capital
Relying on guesswork for trades
Apply a structured system and analysis for high-probability trades
Trading without support
Receive personalized coaching and ongoing support from a trading community
